Book a call

Creator ads and sponsorships that bring in customers

We find the creators your buyers trust, pay them, and run their videos as ads or sponsorships. Then we track each video to the signups, installs, orders, or sales it brings in.

Book a call

Teams we've worked with

Backed byY Combinator

Two ways to work with creators

Run one, or both together.

  • Creator ads

    Creators make videos you run as ads, and we get more made like the ones that bring in customers.

    20% of creator ad spend, from $15K a month

    How it works: Creator ads

  • Creator sponsorships

    Creators your buyers already watch talk about you, and a tracked link shows what each one brings in.

    20% on top of creator pay, from $15K a month

    How it works: Creator sponsorships

Results from our creator sponsorships

Freebuff

From 50 to 1,050 daily active users in two weeks

Read the Freebuff case study

7M+

Views for clients, from YC startups to Series F companies

3,500+

Signups in two weeks for one Series F client

$100K+

Saved in creator rate negotiations

Why teams work with Beluga

  • Creators picked on past results.

    We pick creators by how their past videos did. Follower counts come last.

    Illustrative example with made-up creators and numbers:

    AI coding tool buyers
    • YouTube
    • 3+ past deals
    • Real audience

    Ana Ruiz

    94%

    buyer match

    Marcus Hale

    91%

    buyer match

    Priya Nair

    88%

    buyer match

  • Every video tied to a result.

    You see the signups or sales each creator brings in, from your ad account or their own tracked link.

    Illustrative example with made-up creators and numbers:

    Signups by creator · 8 weeks

    Ana Ruiz: 380
    Marcus Hale: 214
    Priya Nair: 86

  • Dozens of creators at once.

    Our team runs every program on software we built, so outreach, contracts, and payments keep up at any size.

    Illustrative example with made-up creators and numbers:

    Brief 2

    Draft 2

    Feedback 1

    Posted 3

  • Month to month.

    No retainer, and you approve every video before it goes live.

    • Monthly retainer

    • Month to month

    • You approve every video

Examples show illustrative creators and data.

Frequently asked questions

Don't see yours? Ask it in the form below.

Are you an agency or a platform?

An agency. Our team does the work: finding creators, agreeing rates, contracts, briefs, payments, and tracking. We built our own software to do it fast, and you get a dashboard with every creator's cost and results.

What's the difference between creator ads and creator sponsorships?

In both, the video goes out from the creator's own account. With creator ads, you also run it as an ad through your ad account. Meta calls this a partnership ad, and TikTok calls it a Spark Ad. We pick creators for how well their videos sell, and you grow by putting more spend behind the best ones. With sponsorships, creators talk about you to the people who already watch them, on YouTube, Instagram, TikTok, and LinkedIn. Who watches matters most, and you grow by adding more or bigger creators.

Which should we start with?

If you already run paid ads, start with creator ads: you'll learn fastest which creators and messages bring in customers. If you'd rather reach people through creators they already trust, start with sponsorships. Not sure? Pick "Not sure" in the form and we'll recommend one, or both.

What does each cost?

Creator ads cost 20% of what you spend running the creator ads we make, not your whole ad budget. Creator pay is included. You agree to a minimum monthly spend, from $15K, and that sets how many creators and videos we make each month. Creator sponsorships cost 20% on top of what you pay creators, from $15K a month. Both run month to month, with no retainer. Each offer's page has a price calculator.

Is creator marketing the same as influencer marketing?

Close. Influencer marketing is usually bought on reach: how many people see a post. We buy on results. We pick creators by how their past videos did, and track every video to the signups or sales it brings in.

Tell us what you want to grow

We'll recommend creator ads, creator sponsorships, or both.

What happens next

  1. 1

    Intro call

    Pick a time as soon as you send this. You talk with Fernando, our co-founder, about what you sell and who buys it.

  2. 2

    Your plan

    We recommend ads, sponsorships, or both, with a budget to match.

  3. 3

    Live results

    You see results for each creator, so your money goes to the ones that work.