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SolutionsCreator ads

Creator ads that bring in signups, installs, and sales

Real creators post videos about your product from their own accounts, and you run them as ads on Meta, TikTok, YouTube, and LinkedIn. We find, coach, and pay the creators.

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Fernando

Run by Fernando, our co-founder, a former Meta account manager who managed ad spend for advertisers like American Airlines.

More apps are running ads through creators

How it works

  1. 1

    Creators make new ads every month.

    We coach them on proven hooks and a wide range of formats. Creators whose ads sell stay, and we replace the rest.

  2. 2

    The ads run from the creator's page.

    The creator posts the video and you run it as an ad, with their name on it. These are partnership ads on Meta and YouTube, Spark Ads on TikTok, and Thought Leader Ads on LinkedIn.

  3. 3

    Your budget follows the winners.

    Each round's briefs build on the formats that worked. Creators are paid from the ad spend behind their own videos, and so are we.

Everything your creator ads need, run for you

  • We earn when your ads do.

    Our fee and the creators' pay both come from the ad spend behind the videos, so we all want the same result.

    Signups per $1K spent

    Your brand ads · 25

    31
    28
    23
    18

  • Your best creators stay, month after month.

    Creators whose ads sell keep making new ones, and we replace the ones whose ads don't.

  • You approve every video.

    We write every brief from your messaging and send you each video before it runs.

    0:24

    @samtries

    “Tried it for a week. Here’s what changed.”

    Love the hook. Can we show the price at 0:18?

    ApproveRequest changes

  • We run your ads, or you do.

    We run your ads, or hand your team finished videos. Either way, we get the ad codes that let you run each post, and handle usage rights and creator pay.

    LinkedIn

    Partnership ad codeAd code

    Requested

    TikTok

    Partnership ad codeAd code

    TT-7Q2M-JULES

    Meta

    Partnership ad codeAd code

    PA-8KX2-MAYA

  • The creators stay yours.

    There's no clause that stops you from hiring them directly, now or later.

    Jules K.

    @itsjules

    Last ad shipped Oct 2

    Yours to keep

Examples show illustrative creators and data.

Pricing

Put $30K a month behind our creator ads, and our fee is $6,000.

  • Creator pay included
  • Month to month
  • No retainer
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You agree to a monthly minimum, from $15K. It sets how many creators and videos we make.

  • A group of creators, coached and paid for you
  • A wide range of formats tested every month
  • Ad codes and usage rights handled
  • Results for every video, read from your ad accounts
  • You approve every video before it runs

What we need from you: Access to your ad accounts. We run your ads, or you give us read-only access so we can read the results.

Frequently asked questions

Don't see yours? Ask it in the form below.

Are you an agency or a platform?

An agency. We find, coach, and pay the creators, collect the ad codes, and read the results for every video. Our own software is how we keep track of it all, and you can be as hands-on as you like.

Why not run a creator program ourselves?

You can, but it takes someone full time to recruit creators, chase ad codes, pay everyone, and read results every week. We do all of that for one fee that already includes creator pay, and the creators stay yours if you bring it in-house later.

How is this different from UGC ads?

Most UGC is made to go viral: creators post on fresh accounts set up for the brand, and you hope a few videos take off. We work with creators who already post on their own accounts. They make videos you run as ads, and we keep the creators whose ads bring in signups and sales. Real people make them, not AI.

Which platforms do you run on?

Meta (Facebook and Instagram), TikTok, YouTube, and LinkedIn. The ads run from the creator's own account, so they read like posts.

How long until I see results?

Within 60 days you'll see results for every creator and video, on whatever you count as a win: trials, demos booked, or first orders, as long as your ad accounts track it. It's month to month, so you can scale what works, or stop.

Do you have creator ad results to show?

Not yet. We're running creator ads for our first clients now, and we'll share the results once they're in. Until then, judge us on your own numbers: you'll have them within 60 days.

What if we spend less than our minimum in a month?

The fee is 20% of the agreed minimum, so $3K on a $15K minimum. It covers the creators and our work.

Should we run creator ads or sponsorships?

Creator ads, if you want to grow by spending more on ads. Your ad targeting decides who sees each video, so we pick creators for how well they make videos, however big their following. Sponsorships reach the people who already watch a creator, so you need creators whose viewers are your buyers, and you grow by booking more or bigger creators. See how creator sponsorships work. You can run them together.

Plan your first creator ads

Tell us what you sell and how your ads are doing today.

What happens next

  1. 1

    Intro call

    Pick a time as soon as you send this. You talk with Fernando, our co-founder, about what you sell and who buys it.

  2. 2

    Your creators

    We pick creators who fit your buyers and brief them on your offer.

  3. 3

    Results in 60 days

    The ads go live, and you see the signups, installs, or sales each video brings in.